The creator economy, the platforms, and the fights over who gets to talk about guns online.
SilencerCo's Rimfire Ruckus stages an eight-shooter .22 LR three-gun match at a private Wyoming range, with the Sparrow 22 and the modular Switchback 22 on the guns throughout.
Read the pieceA Dead Air Wolverine on a Mosin-Nagant M91/30 made the rifle more pleasant to shoot, not less, contradicting the back-pressure warning Lujan relays on camera.
Read the pieceKnorr-Bremse FG 42 footage from Springfield Armory's reference collection shows a stamped, side-feeding rifle with no markings, no accession paperwork, and no confirmed maker.
Indiana Jones firearms get a countdown from the retailer's YouTube channel, with the M1917 Smith and Wesson revolver first and the MP40, C96 Mauser, Walther P38 and MP28/II behind it.
Chinese Type 56 rifles armed both sides of more than one Cold War conflict. A new Lujan video traces the AK clone from Vietnam to the CIA's Afghan pipeline.
Garand Thumb handed an episode to Powerus military FPV drones instead of rifles — and the pivot says more about where gun media is headed than any review this year.
The purists are wrong about short-form gun content. The vertical video is not the death of rigor — it's the front door to it.
A forensic teardown alleges staged footage in one of the year's most-watched gear videos. The accused channel's response concedes more than it contests.
The platforms are welcoming firearms creators back. Take the reach — and keep building the exits.
Platform policies that once throttled lawful firearms content are being rolled back with none of the fanfare that accompanied their arrival. A new documentary tallies the damage — and the thaw.
